Vertu Motor appoints aftersales director for Ford south division


Vertu Motors has appointed Kevin Hardie as its new divisional aftersales director for the Ford South division.

Hardie started in the motor retail trade as a parts adviser at the age of 18. He has worked for Audi UK and BMW UK, as well as gaining brand accreditations.

Before joining Vertu Motors plc, Kevin was an aftersales director Inchcape.

Robert Forrester, chief executive of Vertu Motors, said: “Kevin brings a wealth of experience and a very focused business approach to this important role within the Vertu Motors group.

“He has an impressive track record in contributing to the performance and customer experience at motor dealerships.

“His extensive skills, knowledge and expertise will have a pivotal part in the company’s plans for further development and growth.”

Hardie said: “Vertu Motors plc is a growing and forward-thinking company, which has built a strong reputation as a major investor in, and contributor to, the UK motor retail industry.

“I am looking forward to playing an integral part in its future success.”

In his new role, Kevin will spearhead the Ford South division aftersales operations including servicing and parts, business development, strategy, and customer care.

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